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Premier Business Centers Blog

How to Put Twitter to Work for You

February 17, 2014 | By: RLesonsky

If your small business isn’t already active on Twitter, a new study about its effectiveness might change your mind. The study by Market Probe International found that 86 percent of consumers are more likely to buy from a small business if they see a friend recommending it on Twitter. Twitter not only boosts sales, but also helps you build lasting relationships with prospects and customers—85 percent of whom say they feel more “connected” with a business after following it on Twitter.What Do Twi... Read More

Twitter Basics for Your Small Business

November 18, 2013 | By: RLesonsky

What can Twitter do for your small business?Increasing public awareness of your brand; driving more traffic to your website, store or location; and giving you a way to interact one-on-one with customers are just some of the benefits of this social media tool.What do you need to know before you get started?Begin by creating a Twitter profile page that includes your business information plus links to your website and any other social media pages you want to connect to. Pick a Twitter username tha... Read More